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Top 5 UX Insight Tools You NEED to be using

Right now, things couldn’t be more exciting for the brave digital marketeer. WELCOME TO THE FUTURE. In this post we’ll go over our recommendations for the top UX insight tools you should be using. The tools available to digital marketeers these days are far more extensive than they were less than a decade ago. We …

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Chatbots: the top analytics tools for your business

Users no longer want to interact with others in the same ways they used to. Instead, users value the convenience of a conversational, more human, interaction. This shift in human behaviour has given rise to next big thing: chatbots. Here are the best analytics tools to measure them. Why invest in chatbots? The benefits of …

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What is engagement? An answer in plain English

When you have an online business and you’re running digital marketing campaigns, you’re going to hear the word “engagement” in almost every report. Usually, reports sent to you by Social PR agencies will be based around sentiment and likes on Facebook… but, putting nerd-speak to the side – is all this going to turn to sales? …

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